Develop and write clear, engaging, and persuasive copy for various marketing materials, including product descriptions, website content, social media posts, email campaigns, brochures and advertisements.
Participate in brainstorming sessions and contribute creative ideas to enhance marketing efforts.
Collaborate with the marketing, design and product development teams to understand project requirements and brand guidelines.
Create content that resonates with our target audience and communicates the benefits and features of our products effectively.
Generate innovative ideas for content and campaign strategies to drive engagement and conversion.
Review and edit content to ensure it meets high standards of quality and consistency. Proofread all copy for grammar, spelling, and punctuation errors.
Conduct thorough research on industry trends, competitive products and audience preferences to inform content creation.
Edit and proofread copy to ensure accuracy, consistency and adherence to brand voice and style guidelines.
Stay updated on the latest copywriting and digital marketing trends and best practices
Educational Requirements
BA/MA degree in English, Communications, Marketing, Journalism, or a related field from a reputed university.
Experience required: Minimum five (03-05) year (s)
Other requirements
The applicants should have experience in the following business area(s): Manufacturing (FMCG), IT Enabled Service, Shipping, Food (Packaged)/Beverage, Group of Companies, Packaging Industry, Medical/Hospital service.
Exceptional writing, editing and proofreading skills with a strong attention to detail.
Proven ability to create engaging and persuasive content for various channels and formats.
Familiarity with SEO best practices and digital marketing principles.
Strong research skills and the ability to quickly understand complex topics and products.
Excellent communication and collaboration skills.
Ability to work independently and manage multiple projects simultaneously in a fast-paced environment.
A creative mindset with a passion for beauty and skincare products.
Good analytical and problem-solving capability
Proficient in MS Office application suite, especially in PowerPoint
